E-commerce Content Writing: Ethos

Quality Driven – Trust Building – Authority Based

What We Do

Our e-commerce content has one imperative goal: increasing sales. Before we showcase your business through organic or paid content, we first understand your unique value props to improve upon them. At Post Scriptum, one part of gaining a competitive edge is simply better. Part of our content strategy is devising content around finding better ways of serving your customers and then communicating them on the right channels with the right words. We showcase your UVPs and improved offers to become a preferred seller. We then build credibility through your distinguished qualifications for your audience to associate a sense of trust with your brand.

How We Do It:

Display social proofs to build authority by demonstrating how your product/service brings value to its consumers
Oversee and write blog articles/long-form articles with informative, well-researched, helpful content that both shows expertise and delights the customer
Ensure on-site content properly communicates your place in the industry as well as badges, awards, and certifications, to raise your profile
Use social media to connect with consumers, display your product or offer in the real world, discuss relevant knowledge directly with users, and communicate quality content and knowledge easily
Share insights, advice, and competence on online portals to spark dialogue with other experts, customers, and likeminded people

Clients:

UVPs/What We Bring To The Table:

Experienced in the industry, already knowledgeable experts
Because of this, we are able to pinpoint the audience and what they’re seeking to distinguish the right approach
We know our approach works because we’ve done it before → we came, we saw, we conquered
Able to identify between internal teams, CIOs, CEOs, etc

Our job is to make your customers move, push them to behave in a specific way → get them to respond to what we’re saying